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Using an AI Website Builder to Design a Website with AI


Introduction

Today, whichever business you deal in and whoever you are, your website stands as your professional and engaging impression. But developing one from scratch becomes one of those obvious, overwhelming, and daunting tasks for everyone who doesn't belong to a tech background.

 


Enter AI website builders – a revolutionary tool that simplifies the web design process, making it accessible to everyone. By leveraging the power of artificial intelligence, these innovative platforms can design a website tailored to your specific needs and preferences, all within a matter of minutes. In this blog, we will explore the benefits of using an AI website builder, how it works, and why it might be the perfect solution for your web design needs.

 

What role does AI play in web design?

The field of web design has quickly advanced thanks to AI tools, which have given designers a wide range of tools to improve the creative process and expedite agency workflows. Here are some examples of using AI.

 

1.Proposing concepts for web design

AI can assist designers in overcoming blockage. It's highly likely that you've heard about ChatGPT, a sophisticated generative AI chatbot that uses text as input and produces output in response. Ask ChatGPT to "Suggest ideas for a promo page that sells shoes," for example, and it will provide you with a list of potential suggestions.

 


To obtain a more pertinent response to your inquiries, you can also pose follow-up queries. Say something like, "Give me five more ideas," and the tool will come up with some more if you're not happy with the ones it came up with. According to founder and strategist Zoe Scaman's Twitter, one great application of these AI tools in strategy work "is to get the obvious, clichéd and overused angles out of the way, fast." You'll be able to focus on novel and inventive approaches to a concept.

 

2. Offering support for user research  

To create the perfect design, it is essential to comprehend the needs of your target audience. Online professionals need to conduct user research, but sometimes they can't because of budgetary and time constraints. AI methods can be applied to target audience research, such as building a consumer profile for a shoe website.

 


But before using the information, make sure it is fact-checked from reliable sources. For in-depth investigation of analytics data, tools like Hotjar or Google Analytics can be quite helpful. You can assist with client inquiries by exporting data as a file and uploading it to ChatGPT or Claude, an intelligent AI chatbot.

 

3. Creating mental pictures  

Designers frequently utilise stock picture banks like Stocksy to get the perfect photos because they are essential in communicating client messages. With the use of several picture styles, AI-powered applications such as Midjourney, Dalle-3, and Wix Studio may produce customised images in response to text cues. However, there's a chance that AI-generated photos won't faithfully represent people, which might cause problems.

 


Although AI technologies can be useful in the creative process, they are not as distinctive as human artists. Experienced photographers and computer graphics artists can offer a customised approach and improve a website through professional relationships and audience reach, if time and money permit. According to US Copyright Law, photographs produced by AI technologies are not regarded as "works of authorship" since they lack human authors, they are not deemed "works of authorship" under US copyright law.

 

4. Producing videos

Two AI systems that can create films from a written prompt or static image are Pikalabs and Runway Gen-2. (Wix Studio AI will soon be able to do this.) Use video AI web design tools to instantly add visual interest and a high-end vibe to your client's website. You may use them to build a landing page video background or convert a static photo of your client's product into a video preview.

 


As with Midjourney and Dalle-3, you can adjust the output results by modifying the text prompt, including pertinent facts, or adding visual effects (such as zooming in or moving the camera).

 

5. Producing authentic copies

Web designers can create content that is customised for their clientele by using tools like Google Bard, Claude, and OpenAI's ChatGPT. These resources are great for lengthy or detailed copy requirements, and the text creation powered by ChatGPT in Wix Studio is capable of handling specific website copy requirements.

 


For a website to have a more appropriate visual hierarchy and better information block alignment, realistic text is essential. Some people do, however, prefer Lorem Ipsum filler that is generic. The ideal technology is determined by the particular needs of the client.

 

6. Coding is done

AI code generators are very handy when you need a new strategy, when you can't figure out what's wrong with the code, or when you urgently need a custom piece. Here are a few tools that you can try. First, use Wix Studio's AI code generator to create code snippets in the editor while maintaining a fluid design process. As an alternative, tools like ChatGPT, Claude, and GitHub's Copilot can produce good code samples for specific web components like input forms. These tools are helpful because they help web workers become better coders by providing an explanation of the logic behind the code they supply.

 


AI-generated code samples need to be moderated and refined. For code submission and mistake correction, only ChatGPT and Claude are available, but not for other scenarios.

 

Conclusion

AI website builders revolutionise web design, making it accessible and efficient for all, regardless of technical skills. They assist in generating design concepts, user research, visual creation, video production, content drafting, and code writing. However, human creativity and expertise are still crucial for a unique and effective website. AI website builders balance automation and personalization, enabling professional, tailored websites that stand out in the digital landscape.



Author Bios:

  • Dr. M. Senthil Kumar
  • Mr. S. Azarudeen
  • S. Manoj

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